Villa Datris Foundation

A PROJECT 360°

artistic direction - identity - social media - website

Web

Website

The website reflects the image of this growing Foundation. It reflects its positioning through a refined, creative and contemporary design.

The project

The Villa Datris Foundation aims to promote contemporary sculpture. Each year it organizes thematic exhibitions at the Villa Datris in L'Isle sur la Sorgue and at the Espace Monte-Cristo in Paris. President, founder and sole patron, Danièle Kapel-Marcovici makes free access to exhibitions a central part of the Foundation's cultural policy, with the clear intention of making art available to all.

In full development after 10 exhibitions, the Foundation decided to review its image and invest more in digital. We created their complete graphic identity, logo, communication tools for each exhibition (catalog, poster, press kits, educational ...) and a website in the image of its values and its dynamism.

Internet storefront

The site is structured around the two entities of the Foundation. The objectives of the site: to convey the values of the Foundation, to inform its visitors of current exhibitions, to allow them to book activities and to present its Collection. To meet these objectives, we have deployed appropriate technical solutions. Exhaustive presentation of the exhibitions in progress in the two entities of the Foundation including all the useful supports such as files and press review, educational files...
The website includes a section dedicated to the works of the Villa Datris Foundation Collection. Presentation of the artists and works, possibility of making loan requests. A quick and intelligent search engine that makes it easy to navigate among the artists and works.

AGENDA / RESERVATION

A section dedicated to all the events and activities of the Foundation: workshops, visits, concerts, conferences. Possibility to book online.

E-commerce

Space dedicated to the online sale of all the catalogs published for the exhibitions of both entities, a complete retrospective of all the exhibitions since 2011.

Newsletters

We manage the Foundation's digital communication via regular newsletters. We create an editorial line specific to each of the entities of the Villa Datris Foundation in order to generate differentiating content that reveals the DNA of each space and each exhibition. Our missions are part of a global media strategy and allow us to gain notoriety and additional visits and workshop reservations.

social media

Our communication agency animates the social media of the Villa Datris Foundation and creates content that seduces and attracts our client's targets. We help choose the right words, create memorable images and deploy the right messages to the right people at the right time... in short, we put all the chances on our partner's side. Preferred networks: Instagram, Facebook and TikTok.

ARTISTIC DIRECTION

Logo

Our creative team imagined a unique graphic identity for the Villa Datris Foundation and the Espace Monte Cristo, which could be used for all means of communication. We analyzed our client's expectations in order to design their brand universe and created their logo and graphic charter.

Print

We then developed a variety of visuals and communication tools that helped our client's audiences understand and embrace their values. We helped our client understand what makes them unique and create print materials that are true to their DNA. We helped our client understand what makes them unique and create print materials that are true to their DNA. We created a consistent communication to bring credibility to the Foundation.